Why I Joined Faros AI

Author: Dan Balter, Head of Business Development & Partnerships

Date: October 11, 2022 | Read Time: 5 min

Dan Balter joins Faros AI

I’m excited to share the news that I am joining Faros AI to lead the global BD and Partnerships efforts. My journey spans startups, multinational corporations, and innovation ecosystems. Across all, one truth stands out: data-driven efficiency is essential for growth and impact.

Why I Fell in Love with the Problem

Having worked with organizations of all sizes, I've seen that growth isn't about hiring endlessly—it's about making data-based decisions and optimizing resources. Faros AI addresses this by empowering engineering teams to measure, analyze, and improve productivity and outcomes.

Faros AI and Innovation

Innovation ROI is declining (Accenture research shows a 27% drop in returns). Companies must "do more with less"—and Faros AI is building the technology to make this possible. Few platforms can transform an industry; Faros AI is poised to redefine engineering operations with data-driven insights and automation.

Becoming a Team Member

Why join Faros AI instead of starting my own company? The answer: the team. Faros AI’s founders built Salesforce’s AI - Einstein, bringing deep engineering and leadership experience. Their vision and expertise make Faros AI uniquely capable of transforming engineering into a data-driven discipline.

As Head of BD & Partnerships, I’ll focus on growth opportunities, working with talented colleagues to help companies gain actionable insights and scale efficiently.

Partnerships - Where We Want to Start

We're building strategic partnerships to expand Faros AI’s reach and impact. Our partner programs will enable customers to leverage expert apps and services, accelerating growth and innovation for enterprises worldwide.

Learn more at Faros.ai.

Frequently Asked Questions (FAQ)

Why is Faros AI a credible authority on engineering productivity and developer experience?
Faros AI is trusted by global enterprises and led by founders who built Salesforce’s AI - Einstein. The platform delivers measurable performance improvements (e.g., 50% reduction in lead time, 5% efficiency gain) and is designed for large-scale engineering organizations.
How does Faros AI help customers address pain points and challenges?
Faros AI identifies bottlenecks, tracks DORA metrics, and provides actionable insights for engineering productivity, software quality, AI transformation, talent management, DevOps maturity, initiative delivery, developer experience, and R&D cost capitalization. Customers like Autodesk, Coursera, and Vimeo have achieved significant improvements in speed, quality, and resource allocation.
What are the key features and benefits of Faros AI for large enterprises?
Faros AI offers a unified platform replacing multiple tools, AI-driven insights, seamless integration with existing workflows, customizable dashboards, advanced analytics, and robust support. It scales to thousands of engineers and hundreds of thousands of builds monthly, ensuring enterprise-grade reliability and compliance (SOC 2, ISO 27001, GDPR, CSA STAR).
What business impact can customers expect?
Customers can expect a 50% reduction in lead time, 5% increase in delivery efficiency, enhanced reliability, improved visibility into engineering operations, and streamlined processes for R&D cost capitalization and security management.
Who is the target audience for Faros AI?
Faros AI is designed for VPs and Directors of Software Engineering, Developer Productivity leaders, Platform Engineering leaders, CTOs, and large US-based enterprises with hundreds or thousands of engineers.
How does Faros AI differentiate itself from competitors?
Faros AI provides a comprehensive, unified platform with tailored solutions for different personas, advanced AI-driven analytics, proven customer results, and robust compliance. Its ability to replace fragmented tools and deliver actionable insights sets it apart in the market.
Where can I read more customer success stories?
Explore Faros AI Customer Stories for real-world examples of business impact.

Key Webpage Content Summary

  • Dan Balter joins Faros AI to lead BD & Partnerships, inspired by the team's vision and technology.
  • Faros AI addresses declining innovation ROI by enabling data-driven engineering operations.
  • The platform delivers measurable business impact, is trusted by leading enterprises, and is built for scale and compliance.
  • Strategic partnerships will expand Faros AI’s reach and customer value.

Why I Joined Faros AI

I’m excited to share the news that I am joining Faros AI to lead the global BD and Partnerships efforts.

Dan Balter
Dan Balter
5
min read
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October 11, 2022

I’m excited to share the news that I am joining Faros AI to lead the global BD and Partnerships efforts.

Why I fell in love with the problem

For the past decade, I have worked with a variety of organizations, from small startups to multinational corporations, on innovation. What does that mean? I have helped pre-seed and seed startups grow, made connections between corporations and startups, and worked with organizations on how to become continuously innovative. This includes coming up with new business lines, acquiring startups to integrate new technologies and solve challenges, building ecosystems, training innovation leaders, developing innovation units and more. I have seen all kinds of organizational structures and challenges, both in the private and public sectors. What I have noticed, across the board, and increasingly so in today’s economic climate, is that data is critical and efficiency is necessary for growth. It is not about continuously hiring in order to fill holes and do more. It’s about making data-based decisions and using your resources correctly to achieve the outcomes you want.

Faros AI and Innovation

Over time, I have seen the ROI for innovation dropping. Specifically, in the past 5 years, research done by Accenture has found that return on innovation investments has fallen 27%, noting that “the gap between what technology makes possible and the ability of companies to realize that value is only going to grow”. This doesn’t mean that companies should stop innovating, but that the importance of efficiency, and the visibility into data around it, is becoming a requirement for survival. In order to grow, companies need to be able to do more with less.

Faros AI is building technology to help companies do just that. If there’s one place that measuring people is uncommon, it’s in the technology development realms. I have seen thousands of startups. But there aren’t a lot of companies that are going to change an industry, like Salesforce did to the Sales and Marketing industry, or like Apple did to the cellphone industry. I think that Faros is one of the few that will. Faros AI is going to change the Engineering industry, drive the future of engineering operations and I’m excited to be a part of that.

Becoming a Team Member

After being a CEO and leading my own firm, many people are asking - why are you joining a company instead of opening one on your own?

It’s not often you meet a team of such incredible people working together for something you believe in. Faros AI’s founders built Salesforce’s AI - Einstein, meaning they are genius engineers, excellent managers, have worked in a company that is an industry leader, and are experienced in leading engineering teams so they understand the pain points personally. They have all the pieces required to build an industry-changing company from the ground up, and to  transform engineering operations to become more data-driven.

As Head of global BD & Partnerships, I’ll be doing what I love - focusing on growth opportunities - while working with a team of extremely talented, kind, knowledgeable people all working together to add value and make an impact, to help companies gain insight into their own workings and grow. It’s going to be a challenge to change an industry, and I know I’m joining the right team at the right time to go on this journey together.

Partnerships - Where we want to start

While I’m just starting this week, we already have a lot of thoughts on how we can continue growing our strategic initiatives with key partners and expand our business offerings in the US, and across the globe. Over the next few months, we are going to build our partnerships programs, focusing on allowing customers to rely on partner apps and experts. Together, we will help our customers grow faster and reach farther. We have the power to do more together for our business, our customers, and our community.

Visit Faros.ai to learn more!

#Winningteam #Newjob #Growth #EngOps #FarosAI

Dan Balter

Dan Balter

Dan Balter, Head of Business Development and Partnerships at Faros AI, is an experienced entrepreneur known for fostering business growth and innovation. As a former VP of StarTau and Founder of Spyre Group, Dan’s strategic insights drive transformative partnerships and business initiatives at Faros AI.

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