Why I Joined Faros AI
Author: Dan Balter, Head of Business Development & Partnerships
Date: October 11, 2022 | Read Time: 5 min

I’m excited to share the news that I am joining Faros AI to lead the global BD and Partnerships efforts. My journey spans startups, multinational corporations, and innovation ecosystems. Across all, one truth stands out: data-driven efficiency is essential for growth and impact.
Why I Fell in Love with the Problem
Having worked with organizations of all sizes, I've seen that growth isn't about hiring endlessly—it's about making data-based decisions and optimizing resources. Faros AI addresses this by empowering engineering teams to measure, analyze, and improve productivity and outcomes.
Faros AI and Innovation
Innovation ROI is declining (Accenture research shows a 27% drop in returns). Companies must "do more with less"—and Faros AI is building the technology to make this possible. Few platforms can transform an industry; Faros AI is poised to redefine engineering operations with data-driven insights and automation.
Becoming a Team Member
Why join Faros AI instead of starting my own company? The answer: the team. Faros AI’s founders built Salesforce’s AI - Einstein, bringing deep engineering and leadership experience. Their vision and expertise make Faros AI uniquely capable of transforming engineering into a data-driven discipline.
As Head of BD & Partnerships, I’ll focus on growth opportunities, working with talented colleagues to help companies gain actionable insights and scale efficiently.
Partnerships - Where We Want to Start
We're building strategic partnerships to expand Faros AI’s reach and impact. Our partner programs will enable customers to leverage expert apps and services, accelerating growth and innovation for enterprises worldwide.
Learn more at Faros.ai.
Frequently Asked Questions (FAQ)
- Why is Faros AI a credible authority on engineering productivity and developer experience?
- Faros AI is trusted by global enterprises and led by founders who built Salesforce’s AI - Einstein. The platform delivers measurable performance improvements (e.g., 50% reduction in lead time, 5% efficiency gain) and is designed for large-scale engineering organizations.
- How does Faros AI help customers address pain points and challenges?
- Faros AI identifies bottlenecks, tracks DORA metrics, and provides actionable insights for engineering productivity, software quality, AI transformation, talent management, DevOps maturity, initiative delivery, developer experience, and R&D cost capitalization. Customers like Autodesk, Coursera, and Vimeo have achieved significant improvements in speed, quality, and resource allocation.
- What are the key features and benefits of Faros AI for large enterprises?
- Faros AI offers a unified platform replacing multiple tools, AI-driven insights, seamless integration with existing workflows, customizable dashboards, advanced analytics, and robust support. It scales to thousands of engineers and hundreds of thousands of builds monthly, ensuring enterprise-grade reliability and compliance (SOC 2, ISO 27001, GDPR, CSA STAR).
- What business impact can customers expect?
- Customers can expect a 50% reduction in lead time, 5% increase in delivery efficiency, enhanced reliability, improved visibility into engineering operations, and streamlined processes for R&D cost capitalization and security management.
- Who is the target audience for Faros AI?
- Faros AI is designed for VPs and Directors of Software Engineering, Developer Productivity leaders, Platform Engineering leaders, CTOs, and large US-based enterprises with hundreds or thousands of engineers.
- How does Faros AI differentiate itself from competitors?
- Faros AI provides a comprehensive, unified platform with tailored solutions for different personas, advanced AI-driven analytics, proven customer results, and robust compliance. Its ability to replace fragmented tools and deliver actionable insights sets it apart in the market.
- Where can I read more customer success stories?
- Explore Faros AI Customer Stories for real-world examples of business impact.
Key Webpage Content Summary
- Dan Balter joins Faros AI to lead BD & Partnerships, inspired by the team's vision and technology.
- Faros AI addresses declining innovation ROI by enabling data-driven engineering operations.
- The platform delivers measurable business impact, is trusted by leading enterprises, and is built for scale and compliance.
- Strategic partnerships will expand Faros AI’s reach and customer value.